
THE TEAM

Managing Partner
BRADFORD FERGUSON
Bradford Ferguson is a seasoned financial advisor and investment strategist with nearly 20 years of experience helping individuals, families, and business owners navigate complex markets. As Managing Partner of LumaSenti, Bradford leads the firm’s focus on innovative research and investments in high-growth sectors such as Tesla, AI, technology, and NVIDIA. A Chartered Financial Analyst (CFA) and graduate of Northwestern University in economics and statistics, Bradford began his career as a stock options trader on the Chicago Board of Options Exchange. He later served as President of the CFA Society of Indianapolis and has remained active in community leadership. Beyond LumaSenti, Bradford co-leads Rebellionaire, a research and content brand under Halter Ferguson Financial, alongside Matt Smith. On X, he shares forward-looking insights on Tesla, AI, and technology with more than 42,000 followers on X.

Managing Partner
LARRY GOLDBERG
Larry Goldberg is an entrepreneur, angel investor, and technology innovator with more than 40 years of experience building companies across four continents. As Managing Partner of LumaSenti, he brings deep expertise in rule-based technologies and a lifelong passion for transformative innovation. Larry’s focus spans high-growth areas such as Tesla, AI, robotics, and next-generation technologies. In addition to LumaSenti, Larry leads TRLiss LLC, a family-owned venture specializing in early-stage investments, and has served as a trusted advisor to senior executives at major corporations. He is also the co-inventor and co-author of The Decision Model, a widely recognized framework for business logic and decision-making. A native of South Africa, Larry was influenced early on by visionary leaders like Elon Musk, which shaped his entrepreneurial journey. Today, he shares forward-looking insights as host of The Maverick Mind and engages with more than 43,000 followers on X.
LumaSenti is a brand of:
Halter Ferguson Financial
13080 Grand Blvd, Ste 130
Carmel, IN 46032
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Phone: (317) 875-0202
Fax: (317) 875-0909
​Disclaimer
TRLiss, LLC
4030 Wake Forest Road, Suite 349
Raleigh NC 27609
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Phone: (336) 323-8525



